Nathaniel Silver
Dr. Silver’s research focuses on tobacco industry marketing tactics, misinformation, and the dissemination of anti-tobacco control discourse online. He uses a combination of experimental, survey, and content analytic methods in addition to social media analytic tools to examine how changes in the 21st century information environment create barriers to effective regulation of the tobacco industry. As a research manager at Truth Initiative, his research contributes to the evidence base for effective tobacco regulation as well as formative research for the campaign.
Silver, N.A., Pearson, G., Kucherlapty, P., Kalla, S., & Schillo, B.A. (In Press). To Tweet or not to tweet: Tweets about tobacco regulation can help disseminate anti-regulatory messages. Nicotine & Tobacco Research.
Silver, N. A., Bertrand, A., Kucherlapaty, P., & Schillo, B. A. (2023). Examining influencer compliance with advertising regulations in branded vaping content on Instagram. Frontiers in Public Health, 10, 1001115. doi:10.3389/fpubh.2022.1001115
Silver, N., Kierstead, E., Kostygina, G., Tran, H., Briggs, J., Emery, S., & Schillo, B. (2022). The Influence of Provaping “Gatewatchers” on the Dissemination of COVID-19 Misinformation on Twitter: Analysis of Twitter Discourse Regarding Nicotine and the COVID-19 Pandemic. Journal of medical Internet research, 24(9), e40331.
Silver, N., Kucherlapaty, P., Kostygina, G., Tran, H., Feng, M., Emery, S., & Schillo, B. (2022). Discussions of Flavored ENDS Sales Restrictions: Themes Related to Circumventing Policies on Reddit. International journal of environmental research and public health, 19(13), 7668.
Schillo, B. A., Bertrand, A., Briggs, J., Kierstead, E. C., Silver, N. A., Yoon, S. N., & Diaz, M. C. (2022). Analysis of e-cigarette warning letters issued by the Food and Drug Administration in 2020 and 2021. Tobacco Control.
Kostygina, G. Tran, H., Schillo, B., Silver, N.A., Emery, S. (2022). Industry Response to Strengthened Regulations: Amount and Themes of Flavored Electronic Cigarette Promotion by Product Vendors and Manufacturers on Instagram. Tobacco Control
Silver, N., Kierstead, E., Tran, B., Sparrock, L., Vallone, D., & Schillo, B. (2022). Belief and Recall of Nicotine as Therapeutic for COVID-19 May Undermine E-Cigarette Quitting Behavior. Health Education & Behavior, 49(6), 929-933.
Silver, N. A., Kierstead, E. C., Briggs, J., & Schillo, B. (2022). Charming e-cigarette users with distorted science: a survey examining social media platform use, nicotine-related misinformation and attitudes towards the tobacco industry. BMJ open, 12(6), e057027.
Silver, N.A., Rahman, B., Folger, S., Bertrand, A., Khatib, B., Gberno, M., Schillo, B. (2022). A content analysis of promotional features in US direct-mail from ads across tobacco products from 2018-2020. Nicotine & Tobacco Research. doi:10.1093
Morgan, J.C., Silver, N.A., & Cappella, J.N. (2021). How did beliefs and perceptions about e-cigarettes change after national news coverage of EVALI outbreak? PlosOne, doi:10.1371.0250908
Ph.D., The Ohio State University
M.A., The Ohio State University
B.S. East Tennessee State University